What is GrowthSprint? Discover Our Innovative Framework for Accelerated Growth

The GrowthSprint innovation framework as a powerful, yet practical tool for developing and implementing effective growth strategies across various business scenarios.

Introduction and Overview

• GrowthSprint is an innovation framework designed to help build effective business strategies
• It’s a comprehensive book with training materials
• The framework involves using a unique 11-section canvas tool to design actionable business plans
• The canvas can be used online or printed, making it versatile
• The framework as an emphasis on defining a clear single strategic objective to maintain focus on a clear growth plan

Background on GrowthSprint

• Created by the consultancy firm XPinnovates, drawing on decades of experience of working with startups, scaling firms and family businesses.
• It provides an intelligent, streamlined tool for innovation
• Adapts principles of the lean startup methodology but for broader application
• Stresses collaboration, analysing current state, risk assessment, and practical action plans
• The core is defining a single strategic objective (SSO) to drive outcomes
• Designed to drive sustainable growth and business success

GrowthSprint is a formulated training and consultancy programme.  Our proven methodology assists you to collaborate, develop and execute strategic growth plans. 

The GrowthSprint Canvas – Right Side

• The right side covers external factors – market, customers, value proposition
• Nailing the value proposition right is critical for differentiation
• Deep understanding of customers and their needs is essential
• Comprehensive analysis of the market landscape, trends, competition is required

 The GrowthSprint Canvas – Left Side

• The left side focuses on internal factors under the business’ control
• Key areas included are finance, people, products/services, sales/marketing, digital
• This side covers analysis, defining actions required, and risk assessment
• The digital segment is crucial for technology integration across the business

Benefits of Using a Strategy Framework

• Provides clarity, consistency, and alignment for strategic planning
• Encourages comprehensive analysis of internal and external factors
• Enhances decision-making by prioritizing against strategic goals
• Allows for flexibility and adaptability as conditions change
• Enables measurement of outcomes against defined targets/KPIs

The GrowthSprint Approach

• Emphasis on dedicating focused effort over 30, 60 or 90 day periods
• Sprints involve activities like market research, experiments, data analysis
• An agile, iterative process – set goals, test, review, optimize, scale
• Designed to be a collaborative approach across teams/departments
• Can be applied for various purposes – new products, entering new markets

Implementation and Using the Canvas

• Flexible where to start on canvas based on priorities
• Guidelines for analysing each section comprehensively
• Capturing analysis, defining concrete actions, assessing risks
• Developing an integrated action plan from the canvas outputs
• Option for training to become an accredited GrowthSprint practitioner

Key Benefits and Application

• GrowthSprint is a comprehensive strategic growth framework
• Valuable for startups, SMEs, scaling businesses, consultants, educators
• Provides structure but also flexibility and agility
• Facilitates strategy activation through action plans and measurement
• You can now purchase our book on Amazon. Growth Sprint: : A Fundamental New Approach to Agile Business Planning: Diane M Roberts  https://amzn.eu/d/bXRPsKD

Our agile business planning tool GrowthSprint enables teams to collaborate, create and plan.